HOME   |  DIRTBIKE   |  ATV   |  SNOWMOBILE   |  PWC   | CATALOGS   |  ABOUT US   |  LINKS   |  CONTACT US   |  SITE MAP  

Winderosa In The News

                               Article taken from: http://www.sba.gov/me/mewinderosa.html
                           SBA Number: For immediate release For info, contact Bonnie Erickson at
                                                     (207) 622-8242

                                     LOCAL FAMILY OWNED BUSINESS IS A WINNER



                      AUGUSTA, ME - Peru, Maine - In 1968 did you notice that there were over 70 companies
                          distributing snowmobiles? Rachael Carignan, President and CEO of Winderosa
                     Manufacturing & Distributing Co., USA, Inc., realized the distribution pattern, and she also
                      realized that there were no parts available for necessary repairs. With a few hard earned
                     dollars in her pocket, Carignan took off to Vermont, purchased as many parts as her initial
                      investment would allow, returned to Dixfield and sold out before she could turn around!
                     That was the beginning of a company that now does over $1.5 million in sales. Winderosa
                        USA is located in a newly renovated 14,000 square foot facility in Peru, Maine. The
                     refurbished chicken coop is a dream come true for the owners. Wonderful pine woodwork,
                      arched windows with a view of the mountains, an abundance of defined shelving and air
                     conditioning all add to the comforts of a manufacturing environment. Carignan is quick to
                      point out that her son, Jay Windover, who is plant Production Manager and 1/3 owner,
                      designed the facility. Carignan's 11 employees, all local residents, enjoy their workspace
                     along with the benefits available. Winderosa covers 90% of the employees insurance, both
                       health and dental, encourages and pays for training and offers an excellent retirement
                     package. As a result, the employees are tenured, loyal and proud of the work that they do.
                      One of the employees has become a certified EMT, which adds to the safety at the plant.
                     Another of the "offerings" is daily low impact aerobics to keep everyone healthy and active.
                      Carignan's dedication to her employees is obvious. "We are like family here," she stated,
                       "without the 8 women and 3 men on my staff, I would not be where I am today." Lisa
                     Bonney, Carignan's daughter, is in charge of distribution and public relations and owns 1/3
                        of the company. Hard working, like her mother, when she was in college, she would
                       package gaskets at school, and take them home on weekends. 15 years later, she is an
                       integral part of the business. In addition to two children and a maple syrup business,
                    Bonney Farms, managed by her husband Curt, Lisa is dedicated to the Winderosa name and
                    its accomplishments. Bonney is responsible for domestic and international distribution of all
                      Winderosa product. Winderosa will package product under distributor's logos as a part of
                       their customer service and it's Bonney's responsibility to see that this is accomplished
                      successfully. "The finance language of business is English, but the exchange of logo's via
                    computer disk can be a challenge", Bonney stated after trying to transfer information from a
                     company in Norway. Recently the owners were named as Small Business Exporters of the
                    Year by the U.S. Small Business Administration (SBA) and were honored at a banquet at the
                      Augusta Civic Center following the Blaine House Conference. Now exporting to over 38
                     countries, Carignan estimates that approximately 45% of their sales are in the international
                      market and projects that it will continue to increase over the next five years. The largest
                      sales volume countries are currently Canada, Australia, Sweden and France. "Businesses
                       here in Maine are so fortunate to have the Maine International Trade Center and Perry
                    Newman, President, available to provide information on marketing globally," said Carignan.
                    "The secret is to ask for help". The Maine Manufacturing Extension Partnership (Maine MEP)
                     is another source that Winderosa USA reached out to for assistance. It was the relationship
                       that they established with Brud Stover, Project Coordinator, Maine MEP, that enabled
                       Winderosa to obtain their ISO 9001 Certification. "This company is a very progressive
                       company with a very aggressive management team, always on the cutting edge", said
                     Stover. Rachael Carignan, President and CEO does most of the company's research and is
                      the problem solver. When asked what makes Winderosa a successful business, she said,
                    "There are two words ……… quality and service. Ours is the best. I also feel that a successful
                    business needs four liaisons…… a banker, an accountant, a lawyer, and an insurance agent".
                        She added, "I have made them a part of the Winderosa family. Don Cummings, Vice
                     President and Manager of Franklin Savings Bank in Rumford is proud of the relationship he
                      has with the principals and the business. "They are a lenders dream account. I've worked
                     with Rachael for over 7 years, seen the business grow and prosper, and they still have the
                    Maine work ethic. They work hard, work smart and are an inspiration to the community and
                      small business". Carignan serves on the Board of Directors of Maine MEP, a corporator of
                      Franklin Savings Bank and sits on the Revolving Loan Fund committee at Androscoggin
                         Valley Council of Governments (AVCOG), one of the SBA's Maine Small Business
                    Development Center sites. Winderosa USA and its principles support the local fire and police
                              departments, St. Athanasius & John's Church in Rumford and local youth activities.

 


Back to News

Back to Home

Winderosa Dist. & Mfg. Co. Inc. USA   .    PO Box 720 Dixfield, Maine USA  FAX:  207-562-4446